A
Inbound call volume
A 200-room property typically receives 400–800 inbound reservation calls per month across the front desk and reservations line.
B
Missed upsell rate
Industry audits consistently find that 30–45% of inbound calls end without a single upgrade, package, or add-on being offered.
C
Average upsell value
When offered, suite upgrades average $45–90/night, spa packages $80–150, and breakfast bundles $25–40 per stay.
A · B · C = the revenue DeepBench recovers. Figures are illustrative ranges drawn from published hospitality benchmarks; your property’s actual numbers appear in your first audit.